Online booking portal streamlines making beauty appointments:

Mothers tend to be a time starved lot, so anything that can claw back a little bit of that time will be worth its weight in gold. That is why Bookwell, a 100% Australian owned online booking portal, could be such a great fit for you.

 

Bookwell aims to bring the convenience of digital technology to the beauty and wellness industry, by allowing you to make bookings at your favourite salon with a click of a button. No need to find the time to make a phone call, then risk waiting on hold, especially at busy salons. The service allows you to book via your smartphone or computer, whenever you have time, whether that is within business hours or not.

Launched in April of 2016, the service was first available in Melbourne and has now branched out to Sydney, with plans to cover all of Australia.

The main categories on offer are Massage, Body treatments, Alternative therapies, Hair removal, Fitness, Hair salons and Nails.

These days we have an app for everything, so making the jump to being able to book beauty treatments online seems obvious in hindsight. Especially when you consider just how popular smart phones are with women in Australia, particularly mothers. Roy Morgan research found that in 2015 97% of mothers in Australia had a mobile phone, and 77% had a smart phone. That is a huge chunk of the population.

Bookwell hopes to help those smartphone wielding mothers to find a little bit of extra time for themselves in a busy day.

The site is the brainchild of serial entrepreneur Matt Dyer, the founder of Eatnow. The 100% Australian owned company is growing fast, despite only being launched in April of this year.

If you’re a mum in Sydney or Melbourne, give Bookwell a try next time you need to get your hair done or just want to treat yourself to a massage.

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