The best sex occurs between two people who know and trust each other according to a national study conducted for Durex.
The Great Sex Survey was conducted by CrowdTap amongst 4,000 individuals with a 50-50 gender split.
"When people think of great sex, many often conjure up images of one night stands," said Laurent Faracci, chief strategy and marketing officer with Reckitt Benckiser USA.
"Our research shows the contrary. When you are with someone who wants only you, you feel confident enough to try out new things and express your fantasies, which in turn leads to more intimacy and even better sex between partners."
But great sex is not just nice to have – 83% of respondents believe it is key to maintaining a great relationship.
In fact, the best sex comes with strings attached for 96% of men and women who think that sex is more fulfilling when there is an emotional connection between partners, while 94% of respondents say sex is better when your partner wants only you.
Another benefit of being with someone special is that you can move to the next level and "sexplore" together: 95% of respondents said being with someone that only wants them is what gives them the confidence to try new things.
__small.png)
